No more boring virtual events, or in-person events that don't convert attendees into paying clients - let's go.
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I produced over $800,000 with Virtual & Live Events during a pandemic.
Now I am teaching you - this is not a game.
Now I am teaching you - this is not a game.
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An exclusive WEEKEND—to enroll Premium Clients with
Virtual and In-Person Events!
Virtual and In-Person Events!
Conference to Conversions Weekend Intensive
- 30
DAYS - 03
HOURS - 34
MINUTES - 43
SECONDS
Sat. & Sun. | July 17+18
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You woke up this morning and thought: This isn’t it.
You were supposed to be living the dream. Everyone makes building a brand online "look" easy but you don't feel that way.
You are tired of posting content on social media with the hopes of getting someone to book a discovery call. Hell, you don't even want to do discovery calls! I know I don't...
You want more clients and you are tired of chasing them.
You want consistency and predicable income.
The idea of DM'ing random people to "try" and sell them something doesn't even sit right with your spirit.
And the suggestion to "just build a sales team" makes you want to go and get a day job!
You were supposed to be at six figures by now on your way to seven.… but nothing's worked out the way you thought it would. even though you are working in your business every-damn-day!
Too many moving parts, and you want something that is aligned with how you want to do business AND brings in consistent profits.
You are tired of choosing, to serve or to sell. You desire BOTH.
You need more clients enrolling into your programs, offers and masterminds on a consistent basis.
You don't want to download another FREE thing; PDFs, guides, templates, or attend another webinar promising to teach you how to get more clients.
You need someone to walk YOU through the process of capturing the right audience, curating an event that they would want to attend and show you the exact process for converting those attendees to paying clients - on repeat.
That's where Conference to Conversions Weekend Intensive comes in!
You were supposed to be living the dream. Everyone makes building a brand online "look" easy but you don't feel that way.
You are tired of posting content on social media with the hopes of getting someone to book a discovery call. Hell, you don't even want to do discovery calls! I know I don't...
You want more clients and you are tired of chasing them.
You want consistency and predicable income.
The idea of DM'ing random people to "try" and sell them something doesn't even sit right with your spirit.
And the suggestion to "just build a sales team" makes you want to go and get a day job!
You were supposed to be at six figures by now on your way to seven.… but nothing's worked out the way you thought it would. even though you are working in your business every-damn-day!
Too many moving parts, and you want something that is aligned with how you want to do business AND brings in consistent profits.
You are tired of choosing, to serve or to sell. You desire BOTH.
You need more clients enrolling into your programs, offers and masterminds on a consistent basis.
You don't want to download another FREE thing; PDFs, guides, templates, or attend another webinar promising to teach you how to get more clients.
You need someone to walk YOU through the process of capturing the right audience, curating an event that they would want to attend and show you the exact process for converting those attendees to paying clients - on repeat.
That's where Conference to Conversions Weekend Intensive comes in!
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Capture the attention of your ideal clients.
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You want to attract more clients willing to pay you at a premium for your offers, period.
The reason you haven’t been as successful as you'd like isn’t that you haven’t been working hard enough. It’s not that there’s something wrong with your business idea. In fact, it’s the opposite of all of those.
Your business is valid and unique—that’s why you’re having trouble fitting it into one-size-fits-all frameworks.
I'm going to show you how to capture the attention of your ideal client leveraging virtual and in-person events - that feels good to you.
The reason you haven’t been as successful as you'd like isn’t that you haven’t been working hard enough. It’s not that there’s something wrong with your business idea. In fact, it’s the opposite of all of those.
Your business is valid and unique—that’s why you’re having trouble fitting it into one-size-fits-all frameworks.
I'm going to show you how to capture the attention of your ideal client leveraging virtual and in-person events - that feels good to you.
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Curate a fulfilling experience for your attendees.
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How many virtual or in-person conferences have you attended where you were boredAF? The event host, emcee and energy was like cold french fries, you "could" eat them but you threw them in the trash!
You don't want any of your attendees feeling that about your event! You might be thinking, "damn, I'm already doing all this work for the event, what else do they want!"
They want to be entertained, they want their attention held - just like when you're on a date - going on the date is NOT enough! You want it to be an experience you'd want to tell your friend about WHILE it's happening - and after it's over!
Now, think of the events you've attended where you proclaimed:
"I got my whole life!"
"This was everything I needed!"
"If you missed it, shame on you!"
I will teach you how to incorporate experiences within your event that are on-brand and consistent with your overall conference program.
Your attendee will fall in love with your event - and be ready for what's next!
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Convert attendees into
paying clients.
paying clients.
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Spending time, money and effort to attract attendees to your virtual or in-person events can be daunting, even for the most experienced conference producer.
Conversions is where the majority of inexperienced producers loose money - declaring NEVER to do events again!
I get it, it's A LOT - and so are the WINS when you plan the event with clarity around your OFFER and the enrollment experience as a whole.
Truth is, if they showed up to your event, they WANT to work with you. I'm going to help you diversify how you view events.
You'll understand how to build your event around your offer --NOT how to put on an event.
Notice the distinction - that's a game changer already and you haven't even hit the buy button yet.
Conversions is where the majority of inexperienced producers loose money - declaring NEVER to do events again!
I get it, it's A LOT - and so are the WINS when you plan the event with clarity around your OFFER and the enrollment experience as a whole.
Truth is, if they showed up to your event, they WANT to work with you. I'm going to help you diversify how you view events.
You'll understand how to build your event around your offer --NOT how to put on an event.
Notice the distinction - that's a game changer already and you haven't even hit the buy button yet.
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Conference to Conversions Weekend
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WHAT YOU WILL LEARN
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July 17 & 18, 2021 | 10am PST - 2pm PST | Virtual
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Your Budget
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You'll get my EXACT 5,6 & 7 Figure budget with expenses and areas of profit opportunities that you don't know exist. You won't have to guess ever again.
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Your Offer
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We'll cover types of offers/positioning and how to build the event around your offer. Even if it's your first time producing an event or offering a high ticket signature offer! You will know how to sell your offers!
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Your Speakers
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Where do you find speakers? How much do you pay? Can they sell? What about revenue shares?
You'll know the answers to these questions and get my contract.
You'll know the answers to these questions and get my contract.
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What & How to Negotiate
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Skeert!! Did someone say negotiations?! I was born for this - you'll know where to pull and push to create wins with speakers and venues for your event.
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Event
Run-of-Show
Run-of-Show
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Whew! The run of show will make or break your event! You will get my EXACT run of show template to fill in for your own event with times and experiences built in. It's the keys to the cookie jar boo!
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Attendee Attraction & Marketing
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An event is not an event without attendees. We'll cover event marketing and attendee attraction to including timelines, platforms and themes for your event.
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Previous event training receipts...
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I'm on my 6th year producing my event POPUP CON - I took Aprille's conference training after the first conference I produced where I made about $1,200.
I have since enhanced my offer, raised my prices and generated over 200k from my event alone. Aprille teaches a process I have duplicated year after year - I still use the resources provided!
I have since enhanced my offer, raised my prices and generated over 200k from my event alone. Aprille teaches a process I have duplicated year after year - I still use the resources provided!
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Sharvette Mitchell, Producer PopUp Conference
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This will never be this price again - no cap.
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Your Investment
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GURL, are you still reading this page? Aight, story time.
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Meet Aprille Franks
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Your Master Community Builder & Launch Strategist
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Aprille Franks, CEO & President of Aprille & Co. is a master community builder and digital product launch strategist to WOMXN. Her super power is galvanizing online communities, social media content marketing and sales.
Her clients are coaches, subject matter experts and speakers looking to change their life, impact others and make a great living while doing it WITHOUT subscribing to hustle culture.
Her clients are coaches, subject matter experts and speakers looking to change their life, impact others and make a great living while doing it WITHOUT subscribing to hustle culture.
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I got answers...
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Will there be a recording available?
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YES! You'll get the recordings to BOTH days of the weekend 72 hours AFTER the final class. Each class is approx. 4 hours.
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What if I have never produced an event before or my last one failed?
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Then Conference to Conversions Weekend Intensive is perfect for you. This intensive covers A-Z event components - you have to do the work with the resources included with the program.
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I want to do it but can't right now, will this be offered again?
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Yes! It will be offered at a higher price point. Leverage the 2-pay option if that helps with your cash-flow.
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Will this include templates and contracts?
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YES! Contracts for speakers, hotels and tools to actually run your event are included.
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I have a question that's not here, help!
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No problem, reach out to our support team at info@aprillefranks.com.
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Is there a guarantee, what if I want a refund?
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If you change your mind by July 15th you'll get a 100% refund no questions asked. Once the TRAINING weekend starts there are no refunds OR transfers.